COURSE SYLLABUS
SCOPE OF COURSE SYLLABUS
Intended for students enrolling in Strategic Sales, Pricing, and Brand Management, this syllabus contains information specific to the course. It is a definitive record of the course's primary characteristics and the learning outcomes that a typical student can reasonably be expected to achieve if he/she takes full advantage of the available learning opportunities. This document also serves as a reference for academic and support staff, internal and external examiners, and for future course monitoring and review.
COURSE AT A GLANCE
Course Title
Strategic Sales, Pricing, and Brand Management
Subject Area
Marketing
Course Code
MGKT 51031
Course Level
Graduate
Credits
5.0
Prerequisites
None
Methods of Delivery
Face-to-face | Online
Expected Length
To be determined
Class Meetings
To be determined
Faculty
To be determined
INFORMATION TECHNOLOGY
Computer Software: Any computer software that aids learning.
TEXT(S)
Text 1:
Title:
Author(s):
Edition:
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